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Nowadays, with the transformation and evolution of e-commerce connected to social networks, the functions of classic marketing have been popularized and changed to digital marketing. The great paradigm is to get to know your digital consumer today, that is, your buyer person. Since the evolution of the internet and with the arrival of popular social networks, businesses and consumers have been transformed. Especially with the arrival of the "millennials" and "Z generation", which have revolutionized the world of advertising and marketing...

AS WE PROMISE IN ONE OF OUR PAST POST BLOG, WE WILL EXPLAIN YOU WITH MORE DETAILS THE DAY A DAY WITH MAGENTO. TODAY WE HAVE THE PLEASURE OF INTERVIEWING THE WEB4COMMERCE PROJECT MANAGER, TO EXPLAIN US FROM ANOTHER POINT OF VIEW WHAT IT IS FOR HER TO WORK WITH MAGENTO. As many of you will know, Magento is a platform that makes it easy to create an online store with the best tools. Thus, our team is mainly dedicated to...

HOW MANY WE WILL ALREADY KNOW WEB4COMMERCE WE ARE MAINLY A DEVELOPERS TEAM THAT WE USE AND ARE OFFICIAL MAGENTO PARTNERS. IN OUR ARTICLE TODAY WE TALK TO FRANCESC GUARDIOLA THE CEO OF WEB4COMMERCE HOW IS YOUR DAY A DAY WITH MAGENTO. First we will explain what exactly Magento is. It is an open source electronic commerce platform, that is, Opensource, with which you can carry out all kinds of projects related to ecommerce. This allows you to build a custom...

Last week we had the pleasure of attending and being sponsors of Magetitans, an interesting event organized by Onestic on the Rambleta in Valencia. For those who do not know what Magetitans is, it is a convention that brings together the best professionals in the e-commerce sector, as well as Magento developers and partners. The mission of this event is to connect professionals and developers of the sector for future collaborations or present projects in development, especially in Magento. They organize...

As we told you in the previous post, we had the pleasure of attending the MageTitans convention in Valencia, in which a round table was organized with experts from the sector. Discussed the new evolution in the frontend that Magento will also integrate called PWA (Progressive Web Applications). You may ask, what is the PWA? We will try to explain as simplified as possible. It is a set of technologies with guidelines and patterns to follow within your website, one of...

In this article we talk about the three free CMS to implement online shops (Oscommerce, Prestashop, Magento), CMS to develop online shops designs. Magento: We'd like to highlight the installation process, if you have some experience in managing websites it might be easy for you to manage the panel control. However, if you or your client are not very used to this, it might be a bit difficult to manage this. Is not a platform for new users, but if you have...

Magento is the referent CMS in the  e-commerce market.  It is the leader platform for small and medium companies as well as multinationals. It is an open source platform. It is based on a versatile framework and an ecosystem of modules without possible comparison with other alternatives. Magento arquitecture is based on LAMP (Linux, Apache, MySQL and PHP) and it uses a PHP development framework called Zend. These components are the fundamentals for a strong solution which offers flexibility and versatility. There...

Last December, magento launched a new version of DevDocs. This has a better usability and short-cuts have been added to find the most important documentation in an easier way. Magento take into account the developer needs shared on GitHub, Twitter, feedback emails, etc. The main points are as follow: Simplified home page with shortcuts to improve usability Informacion and publications Nicer look and feel List of the most important contributors Resources for the community (presentations, posts, external links...

78% of Spanish e-Commerce experts consider that digital industry has not enough support from the administration, although 89% of them consider it a must for the country economy development. However, 67% of professionals believe there is a strong national eCommerce industry, also proven by official numbers. During 2016, product and service transactions summed up to 24.185 milions of euros, 20.8%  more than the previous year. In this context, eShow has launched a study "I Estudio Industra Digial: la Visión del Sector",...